How can I set up relationship with advertising agencies?
I work as an account executive for a minority daily newspaper in the US. Unlike other A/E in mainstream media, I can very less money. I want to set up relationships with big advertising agencies to expand my network, and eventually draw ads into my newspaper.
I tried so many advertising agencies, but all I had are voice mails and no responses except the front desk receptionist.
My question is how can I reach those people in advertising agencies?
Any advice is welcomed.
Thank you very much.
I think there are at least two avenues for you to consider.
An advertising agency or a marketing communications firm might be interested in your newspaper for two reasons:
1. The Media Director of the agency might be interested in reaching what, from your description, sounds like a very tight and well-defined demographic audience. In order to interest a media director, however, you will have to be able to provide detailed information about your newspaper. This would include the following:
• circulation – how many readers do you have?
• demographics – what is the actual demographic makeup of your readership? What is their ethnic makeup? How old are they? What kind of incomes do they have? Do they work in white collar jobs or blue collar jobs?
• distribution – how do you reach your readers? Are you a paid newspaper or a free paper? What is the geographic distribution of your paper?
• how long you’ve been in business?
• how much are your ad rates? Do you offer a 15% discount to agencies for commission?
As you can see there are a lot of details that you will need to provide in writing or on the web about your publication. This is just basic Media Kit information – every tv and radio station has them, as do all print media vehicles: magazines, newspaper and trade magazines.
Another approach to reaching ad agencies and communication firms is on the basis of submitting stories or press releases that might be of interest to your readers. Agencies are always looking for new outlets for their stories. Such a relationship could prove to be a win-win for everyone.
What is the various duties of a shawnee medicine woman?
I am trying to write a paper on a shawnee medicine woman named dorothy white hawk, so i need to know where to look for materials that i can research about her duties. or just talk to a memeber of the shawnee tribe to get enough information for my paper. It’s about her pride in her people and her duties as a medicine woman. It will be a very positive paper. I have great respect for the members of the tribal nations.
It could vary.
I don’t know much about the Shawnee specifically, but I know a woman from a different tribe who could be called a shaman, or medicine women, or whatever. None of these terms comes close to what she actually does, which includes:
– collecting plants for medicine in a traditional manner, which includes the proper prayers.
– interviewing “clients” and making medicines appropriate to their condition. An appointment usually takes a good hour, often over tea. The shaman needs to know what is happening in that person’s life to know what (if anything) is causing the illness.
– developing new medicines. I’ve seen her so stoned on something, she was nearly floating! She had to test them on herself to see what they did, before she gave them to other people.
– trading information with healers from other peoples.
That’s the medicine part. Oh, and she was not allowed to charge for any of it. Sometimes people would gift her, often meat, but, there was never an exchange. Creator made the plants, and the knowledge to be shared. She said this is how you can tell a true healer: one who does not charge.
But, there is a lot more.
– Historian. Keeping the history and “lore” of the people alive, in the stories, in the native language. English translations lose a lot of the essence of what is going on.
– “Speaker.” Being able to speak to other peoples. E.g., the traditional greeting is your language, then hers, then a neutral 3rd language. My friend knew 17 languages and dialects, and was learning 2 more last I spoke to her. She would be like the negotiator between different peoples.
– Exorcist. Removing bad spirits, and helping other, lost spirits get to Heaven.
– Spirits. As well as helping lost spirits find their way to Heaven, she also communed with them. E.g., if she needed help with a particular medicine, she would talk to the women who trained her, which was her grandmother. The death of her grandmother well over 10 years before I knew her was not a barrier to communication at all.
– Demon hunting. Travelling “between” (or on the ether, as she called it), to hunt down demons who are bothering people.
– Skin walking. Coming to people in dreams: often troubled children to give them good dreams, or bringing nightmares to bad people to make them stop being bad.
– Helping people in trouble. She could calm a loud room in seconds (I saw this many times) by exerting an “influence” around her. She could put people to sleep by simply waving a hand in front of their faces. I saw that a lot too! While out for drives, she would have me park outside someone’s house: she could tell they were in trouble, or suicidal, and she would pray, and remove evil from the area.
– fighting evil. Some people develop power which they use for bad things. She would remove the power from these people. It was a very hard thing to do, apparently, but, sometimes necessary.
There is still more: the people of tribe are organized into clans. The shaman were traditionally a specific clan, but this clan also provided the chiefs, and police functions. My friend was also chief at one point (she went to the bathroom during a meeting, and they elected her chief while she was gone!). Being a chief still needs an election amongst her people, but, people of the clan who indicate a wish to be chief are pretty much acclaimed.
So, I have no idea if a Shawnee medicine woman is any of these things. This was just my own experience with a traditional native healer.
Who does China favor when it comes to trade?
I’m doing a paper on China and was wondering who China favors the most when it comes to importing goods. Obviously, not the US. S Korea? Anyone know of a place where I could find this info out???? Thanks.
China does not favor any particular foreign nation when it comes to trade. China is willing to trade with ANY country that is willing to trade with China. That includes “problematic” countries like Sudan, Burma, Iran and North Korea. That even includes countries that are politically/culturally hostile to China like the U.S.A, Britain, France, Germany and Japan. If you are willing to trade with China, China will trade with you — and it does not matter what you do or believe in your own country.
China does not discriminate when it comes to trade. Unlike the U.S. And the West, China does not believe in using trade as a weapon. China does not believe in using trade sanctions against countries that China dislikes (e.g., “Taiwan” and Japan — both are leading China’s trade partners.) China does not believe in using trade to pressure other countries and achieve political goals or objectives. China does not believe in mixing trade and politics. China keeps trade and politics separate.
THAT stance of China, I think, is very interested and different because the U.S. And the West frequently use trade to accomplish political goals and objectives overseas. The West does not seem to think there is anything wrong with using trade as a weapon or to accomplish political ends. Chinese just have a very different cultural attitude and belief towards international trade and politics.
You can say China has a true “neutral” trade policy.
What’s the basic history of the revolver gun and how does it work?
Im writing a paper about it and I cant find any good information. Could anyone help me out?
In a single action revolver, the hammer is manually c-o-c-k-e-d, usually with the thumb of the firing or supporting hand. This action advances the cylinder to the next round and locks the cylinder in place with the chamber aligned with the barrel. The trigger, when pulled, releases the hammer, which fires the round in the chamber. To fire again, the hammer must be manually c-o-c-k-e-d again. This is called “single action” because the trigger only performs a single action, of releasing the hammer. Because only a single action is performed and trigger pull is lightened, firing a revolver in this way allows most shooters to achieve greater accuracy. Additionally, the need to cock the hammer manually acts as a safety.
In double action (DA), the stroke of the trigger pull generates two actions: (1) the hammer is pulled back to the c-o-c-k-e-d position while the cylinder is being indexed to the next round, and then (2) the hammer is released to strike the firing pin. Thus DA means that a cocking action separate from the trigger pull is unnecessary; and every trigger pull will result in a complete cycle. This allows unc-o-c-k-e-d carry while also allowing draw-and-fire using only the trigger. A longer and harder trigger stroke is the trade-off, but this con can also be viewed as a pro (more drop-safe).
Most double action revolvers may be fired in two ways.
The first way is single action, that is, exactly the same as a single action revolver; the hammer is c-o-c-k-e-d with the thumb, which indexes the cylinder, and when the trigger is pulled, the hammer is tripped.
The second way is double action, that is, from a hammer-down position. In this case, the trigger first c-o-c-k-s the hammer and revolves the cylinder, and then trips the hammer at the rear of the trigger stroke, firing the round in the chamber.
Certain revolvers, called double action only (DAO), lack the latch that enables the hammer to be locked to the rear, and thus can only be fired in the double action mode. With no way to lock the hammer back, DAO designs tend to have bobbed or spurless hammers, and may even have the hammer completely covered by the revolver’s frame (ie, shrouded or hooded). These are generally intended for concealed carrying, where a hammer spur could snag when the revolver is drawn. The potential reduction in accuracy in aimed fire is offset by the increased capability for concealment.
DA and DAO revolvers were the standard-issue sidearm of countless police departments for many decades. Only in the 1990s did the semiautomatic pistol begin to make serious inroads, after the advent of safe actions such as Glock’s. The reasons for these choices are the modes of carry and use. Double action is good for high-stress situations because it allows a mode of carry in which “draw and pull the trigger” is the only requirement—no safety catch release or separate c-o-c-king stroke required. Although those seem simple to a person in calm circumstances, it is considered that less can go wrong with a simpler action when the user is highly stressed. This is a school of thought, not an immutable rule; some users would not make the same choice (preferring, e.g., c-o-c-k-e-d-and-locked carry), although they understand the logic.
What kind of assets can I buy that will give me positive income each month?
I recently got my vehicles paid off and instead of getting back into bad debt I’d like to put the monthly ($900) into something that’s going to generate cashflow. I’m thinking paper assets and then real estate when the market makes a rebound in the next 3-5 years. If I go with paper assets, is a discount broker like eTrade or ScottsTrade better than your typical broker who charges an arm and maybe your first born child for the price of managing and commissions? Where should I start?
Well… Those people weren’t very nice…so simply save that 900 for a couple of months ( maybe three) and then look into ” investing”….it’s not at all complicated ..but I really can’t go into ALL of it right now…look back in the questions for a guy that asked about $ 7000. To invest…read my answer there…Sorry, I gotta get somewhere else right now. Best of luck.
Aw geez, I didn’t answer the monthly income part….look into HTE or PWE..( two Canadian oil companies) you won’t have much income with that 1800 or 2700…but if you keep adding then you also get bigger monthly returns ( dividends)
This time I mean it…I’m gone.
Aw, crap…one more thing…yup! E-trade is OKAY.
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